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The Path to Profit Mini-MBA
For Private Pay Healthcare Professionals in Aesthetic Medicine, Cosmetic Surgery, Vision Care, Women’s Health and Holistic Wellness.
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Course Content
Module 1: Leaving Manage Care for Private Pay
Introduction
The Market
Deciding to Leave Managed Care
The InMode Technology Opportunity
What is a Business Plan & How to Write One
How to Unwind your Managed Care Practice
What Procedures & Menus to Offer
How to Finance Your Capital Equipment & Office Space
Branding Your New Business
Competitive Advantage
New Office Space: How to Plan the Look
How to Staff Up: Finding Them & Keeping Them
The Right Practice Management and Marketing Software
Management & Marketing: Overview
Strategic Marketing: The Science of Funnel Management
What is a P/L & How to Manage One
Measuring for Success: KPIs to Track
When to Offer New Services & New Technology
Succession Planning
Conclusion & Trim Tab
1 of 2
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Course Includes
40 Lessons
5 Topics
1 Exam
Course Certificate
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