🎯 Tip of the Week #29: Choose the Right Retail Value Proposition for Your Aesthetic Practice! 🎯

Dr. Stephen Mulholland shares expert advice on selecting the best retail value proposition (SRVP) to position your business for success.

💡 Key Models to Consider:

1️⃣ Big Box Model – Offer a wide range of services, high patient flow, and comprehensive options, but be prepared for large overhead costs.

2️⃣ Discounter Model – Focus on price-conscious clients, but be mindful of thinner margins and price-based loyalty.

3️⃣ Luxury Concierge Model – Provide top-tier service with great outcomes at higher price points, ensuring a premium experience.

4️⃣ Hybrid Model – Combine elements of luxury and affordability to attract a broad clientele, balancing service and cost.

✨ Pro Tip: Identify the model that best aligns with your business and stick to it, letting it shape your brand and customer experience for long-term growth. 💼

🚀 Ready to refine your business strategy? Watch the video below for more insights from Dr. Mulholland on choosing the right SRVP to drive your practice forward! 🌟⬇️

https://youtu.be/gcAF-mLukAo